Vizcaya Museum & Gardens
Creative direction across a cultural institution
An ongoing partnership translating one institutional voice across fundraising, education, visitor experience, capital development, events, and everyday communications.

A few projects that show how strategy and creative direction come together in practice.
Vizcaya Museum & Gardens
An ongoing partnership translating one institutional voice across fundraising, education, visitor experience, capital development, events, and everyday communications.

Tano Skincare
A partnership that began with identity and initial packaging and grew into a shared language across product formats, education, email, and investor materials.

The Copper Portico
The design studio I founded to translate strategy into brand identities, visual systems, packaging, websites, and digital spaces.

Lilian and her team have a solid understanding of the Vizcaya brand, so their recommendations and design work are on point. Communication is easy, requests get executed with very little back-and-forth or delays, and they've given us excellent suggestions to evolve and improve the brand through our review process.
Alex Serna
Vizcaya Museum & Gardens