From Coral Gables, I collaborate with brands redefining how creativity, clarity, and technology meet.
Hi, I'm Lilian.
I help purpose-driven companies, founders, and creative teams across Miami and beyond find clarity in who they are and express it through strategy, storytelling, and design.
My work blends strategic insight with creative direction, guiding brands through transformation with intention, beauty, and intelligence.
If your brand is evolving, I’m here to help you translate change into clarity—and clarity into creative momentum.
Let’s reimagine what’s next for your brand, with focus and creativity.
SERVICES
Brand Strategy & Identity
Shape a brand that feels as good as it looks.
You get:
– A complete brand strategy document
– Logo design and brand guidelines
– Ready-to-use marketing materials
Typical timeline: 6–8 weeks
01
Creative Strategy & Guidance
Support for founders and teams navigating what’s next.
You get:
– 1:1 strategy sessions (weekly or project-based)
– A tailored roadmap aligned with your goals
– Resources and creative support as you move through your transition
I guide teams and leaders through creative and brand transitions with clarity, structure, and a sense of calm momentum.
02
Project & Team Leadership
From campaigns to launches, I lead your creative from concept to delivery.
You get:
– Strategic oversight and project management
– Team alignment and workflow refinement
– Campaign execution from start to finish
Best for: short-term initiatives or projects with clear deliverables
Typical timeline: 2–12 weeks depending on scope
03
Fractional Creative Leadership
Ongoing creative direction and strategic partnership for evolving brands.
You get:
– Regular creative check-ins and leadership support
– Brand strategy and design guidance on retainer
– Quick-turn feedback and decision support for your team
Best for: organizations needing part-time creative direction and continuity
Engagement: monthly retainer or as-needed basis
04
SELECTED CLIENTS
What clients say
“We had the pleasure of working with Lilian on multiple significant projects. Each one was executed with a level of professionalism and creativity that exceeded our high expectations. What stood out most was her team’s ability to truly grasp the essence of our needs, making the entire process seamless and enjoyable. Their proactive approach minimized the need for constant oversight, allowing us to trust in their capability to deliver exceptional results consistently.”
- Asher, CEO of Novis Living
CONTACT ME
Creative leadership, on your terms
I help brands and teams find clarity, elevate their story, and move forward with confidence. Whether you’re building a new brand, evolving your identity, or shaping what’s next.