Building a remarkable brand takes more than a well-designed logo.

Branding is about knowing how to connect with your ideal client, being genuine and gaining your audience’s trust. The goal of our branding process is not only to create a beautiful visual identity, but also to help you define your brand vision and master your brand’s foundation.

The Process


Let’s talk about your brand foundation and define your vision. First, I’ll ask you to answer my Branding Questionnaire, to ensure we’re creating a mindful brand from a place of strategy, meaning, and alignment.


We start the design process and send you initial logo concepts. In this stage, collaboration is key – the best results come from teamwork. Once a concept is approved, we’ll develop your visual styling with additional design elements.


Once all the elements are ready, we’ll send you all the files via email, so that you can start promoting your new brand! The goal is to be consistent — your brand deserves attention to detail to ensure it’s beautifully and thoroughly represented.

The Packages

Essential Branding Package

brand discovery process • color palette • brand manual • 2 original logo design concepts • 1 final logo design, plus 1 logo variation • font selection   ownership of logo and all visual branding files

Timeline: 1-2 weeks

Start Up Branding Package

everything in the essential package, plus: 3 logo concepts to choose from   stationery design: business card + letterhead • 6 branded graphics for social media to help you promote your brand

Timeline: 2-3 weeks

The Ultimate Branding Package

brand discovery • 3 logo concepts • ultimate brand manual • stationery • custom website • email signature • a set of 12 branded social media posts

Timeline: 4-5 weeks




We hired Lilian for a makeover to our landscape design firm marketing materials and website. We can't elaborate enough on how super excited we are with the end result. She was flexible from the beginning on what we wanted but gave us professional guidance and honest feedback every step of the way. From awesome new clean modern and lively logo design to really clever and creative web page design she knows how to make your company shine!

Tyler Schwartz,
President & Founder

I was looking for someone to brand my new business (teaching Spanish in Japan). The results exceeded my expectations by far!! Lilian is a real professional, she works with accuracy and her artistic sense and style are delicate and beautiful. She will take care of your request and perfectly adapt it to your own likes and needs. If you are not sure of what you want, she will offer you ideas and options. Communicating during the branding process was smooth and easy, and everything was ready very soon. I am impressed with the results, and would totally recommend her to anybody who needs to create a logo, a brand image or an identity for their business.

Elisa Mingo,
Certified Spanish Teacher

The new brand identity is just perfect, it conveys our message with the creativity and simplicity we wanted. Thank you so much!

Cintia Reis,
Owner of Reis Rolamentos